Connected stack
Northwind Health
Build comparisons, scorecards, and quizzes that turn messy options into simple yes or no.
Northwind Health
Vertex Labs
Orion Supply
COMPARE WITH CONFIDENCE
Turn long option lists into clear picks. Build product comparisons, scorecards, quizzes, and choice guides that help shoppers, teams, and buyers decide fast.

Connected stack
Build comparisons, scorecards, and quizzes that turn messy options into simple yes or no.
Northwind Health
Vertex Labs
Orion Supply






PRODUCT TOOLS
Turn two or twenty options into a clean side-by-side page with plain pros, cons, and scores.

Turn two or twenty options into a clean side-by-side page with plain pros, cons, and scores.

Guide each user down the right path with simple yes or no steps and clear next actions.

Set your own rules, weight what matters, and rank choices with one shared scorecard.

Ask a few smart questions, then send each person to the plan, product, or tool that fits.

Show the tradeoffs in plain words so readers can compare fast without reading long reviews.

Save top picks, share them with a team, and trim the list before the final call.
WHO IT HELPS
Rank features, vendors, and tools with one scorecard and fewer opinion fights.
Turn two or twenty options into a clean side-by-side page with plain pros, cons, and scores.
Guide each user down the right path with simple yes or no steps and clear next actions.
Set your own rules, weight what matters, and rank choices with one shared scorecard.
Ask a few smart questions, then send each person to the plan, product, or tool that fits.

Use case 01
Rank features, vendors, and tools with one scorecard and fewer opinion fights.

Use case 02
Send a clear compare page that answers questions before the demo starts.

Use case 03
Add buyer guides that sort products fast and help people pick with less stress.
choices guided

choices guided
finish rate
to first guide
rules and templates
PRICING
1 AI comparison page 1 decision tree 3 scorecard fields 1 shortlist link Basic pros and cons
$0
1 AI comparison page
1 decision tree
3 scorecard fields
1 shortlist link
$49
Unlimited comparison pages
Custom scorecard rules
Recommendation quizzes
Team edit access
Custom
SSO and role control
Multi-brand workspaces
Custom decision flows
API and data sync
Proof
“We cut vendor review time in half and got one clear shortlist everyone could use.”

Maya Collins
RevOps Lead, Northstar B2B
“The scorecards made our product calls much cleaner. Less debate, more facts.”

Ethan Park
Product Director, FieldGrid
“Our buyers click the quiz first, so sales starts with better questions.”

Talia Reed
Growth Manager, ClearPath Commerce
Integrations
Build comparisons, scorecards, and quizzes that turn messy options into simple yes or no.

Build comparisons, scorecards, and quizzes that turn messy options into simple yes or no.

Build comparisons, scorecards, and quizzes that turn messy options into simple yes or no.

Build comparisons, scorecards, and quizzes that turn messy options into simple yes or no.

Build comparisons, scorecards, and quizzes that turn messy options into simple yes or no.
The Map
Questions
Quick answers before visitors choose a product, service, or next step.
It helps you compare options, score tradeoffs, and build clear guides, quizzes, and shortlists for faster picks.
Yes. Teams use shared scorecards and decision trees to compare tools, vendors, and plans with the same rules.
No. You can build pages and quizzes with simple fields, then add them to your site or share a link.
Yes. It works for shopper guides, product pages, and buyer flows that need plain pros and cons.
You can make AI comparison pages, decision trees, scorecards, recommendation quizzes, and shortlist tools.
Yes. Enterprise plans add SSO, custom workflows, API access, and support for bigger buying groups.
Get short notes on product choices, scorecards, and team buy-in. One email at a time, no spam.